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Experience a Different Kind of Halloween in 2025: A “Wa-Style” Halloween in Asakusa, Tokyo

Why not enjoy a uniquely Japanese take on Halloween in Asakusa this year?
When Halloween colors meet the Edo-era charm of Kaminarimon Gate, Senso-ji Temple, and Denpoin Street, the result is a dreamlike atmosphere you won’t find anywhere else. Come create unforgettable “wa-style” Halloween memories in this historic neighborhood.


1. 2025 Halloween Events in and around Asakusa

1.1 Yokai HALLOWEEN 2025 – Omatsuri Rock Hyakki Yagyo

The ever-popular “Yokai HALLOWEEN” returns to Asakusa’s Roku-ku district in 2025.
Look forward to the fantastical Hyakki Yagyo night parade of Japanese spirits, a DJ-led yokai party, yokai-themed food stalls, and more—a uniquely Asakusa fusion of Japanese tradition and pop culture.

Event Details

  • Date & Time: Sun, October 26, 2025, 17:00–21:30
  • Venue: Asakusa Roku-ku Broadway & Roku-ku Event Plaza
  • Program: Hyakki Yagyo parade, yokai DJ party, shows, and food stalls
  • Dress Code: Yokai or Japanese-style costumes encouraged

Note: Revealing outfits and certain copyrighted character costumes may be restricted. Please check official announcements and social media beforehand.

1.2 Asakusa Hanayashiki “Hanaween”

Japan’s oldest amusement park, Asakusa Hanayashiki, decorates the park and runs special Halloween programs every October–November. Expect a park-wide Halloween theme, limited-time sweets, and costume-friendly admission.

Reference Info

  • Period: Sat, Oct 4 – Sun/Holiday, Nov 3 (example schedule)
  • Highlights: Halloween décor, monster shows, costume admission, limited sweets
  • Examples: “Mummy” treats, purple sweet-potato soft serve, etc.
  • Official site: https://www.hanayashiki.jp/news/archives/20240913/

1.3 The Appeal of Asakusa × Kimono × Halloween

Asakusa’s streets pair beautifully with kimono. Add Halloween colors (orange, purple, black) for a chic, modern look.

  • Black kimono with an orange obi → a refined “pumpkin” palette
  • Purple obiage or obijime → a mysterious, bewitching vibe
  • Lanterns and hairpins as accents → instant photo appeal

Events like “Yokai HALLOWEEN” welcome Japanese-style costumes, so kimono feels right at home.


2. Hands-Free Halloween with Kimono Rentals

There are plenty of kimono rental shops around Asakusa Station—just walk in empty-handed. Some offer seasonal Halloween styling plans.

Shop TypeFeaturesBest For
Budget rentalsKimono set + dressing + accessories from ~¥3,000First-timers who want an easy try
Antique specialistsTaisho-romance styles & one-of-a-kind piecesStandout photos & personal flair
High-end salonsSilk/brand kimono and premium linesSpecial occasions & date nights

Some shops don’t allow costume-style alterations. Confirm “Halloween-friendly kimono” in advance.


3. Five Insta-worthy Photo Spots in Asakusa

SpotBest TimeWhy It’s Great
Back alleys off NakamiseDusk–nightLantern glow + stone paving = magical; fewer crowds
Senso-ji & Five-Story Pagoda (lit up)Sunset–23:00The vermilion hall floating against the night sky
Denpoin StreetDay–duskRecreated Edo streets with no power poles—super photogenic
Sumida River TerraceEvening–nightTokyo Skytree and river boats for a “tradition × modern” shot
From a rickshawDay–duskCapture moving cityscapes from an elevated seat

These are classic locations often featured by tourism boards and photo guides. Be mindful not to block foot traffic when shooting at night.


4. Fall-Only Sweets & Halloween Treats

Asakusa is packed with long-established wagashi shops, many offering seasonal items during Halloween.

  • Funawa: Sweet-potato pound cake
  • Traditional wagashi shops: Ghost-themed nerikiri, pumpkin-filled daifuku, etc.
  • Hanayashiki exclusives: “Mummy” moon-viewing dango

Availability typically runs from early October to early November and may change year to year.


5. Family-Friendly! Halloween Q&A

Q1. Where can we change into costumes?

  • Asakusa Culture and Tourism Center (by Kaminarimon): multi-purpose restrooms & nursing room
  • Asakusa ROX: baby room (5F)
  • EKIMISE Asakusa: directly connected to Tobu Asakusa Station; baby room & hot-water dispenser
    Note: These are not dedicated changing rooms. Please keep use brief and considerate.

Q2. Are there kid-friendly events?

  • “Yokai HALLOWEEN” has family areas.
  • Hanayashiki typically runs Halloween shows and candy giveaways each year (expected in 2025 as well).

Q3. When is it least crowded?

  • Weekday mornings are relatively quiet—great for kimono photos.
  • Evenings (around 18:00–20:00) are also recommended for fewer people and beautiful lighting.

6. Conclusion

Halloween in Asakusa blends Western-style costumes with the grace of Japanese tradition.
From Hanayashiki’s cozy vibe to yokai parades and timeless streetscapes, your photos—and memories—will last a lifetime.

Slip into a kimono and wander through a night that feels outside of time.
In 2025, come enjoy the “magic of wa” in Asakusa.

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